2023/06/12
Pitch在商業場合的應用實例(一)
Pitch在商業場合的應用實例(一)
1、You gave a good pitch.
(錯)你球投得很好。
(對)你講得很好/你說得很有說服力。
pitch最直接的意思是「投球」,所以棒球的投手就叫作pitcher。
從「投擲」這個概念引申出「向別人投放想法,試圖說服他」,所以pitch有「竭力勸說」的意思。
Sales pitch是「銷售術語」,說服別人買產品;Elevator pitch「電梯遊說」,是在共乘電梯的短時間裡把一個產品或創意說清楚,比喻「言簡意賅、鏗鏘有力」。
有一個片語叫make a pitch for,是「努力爭取」。
★ She made a pitch for the job but she didn't get it.
她努力爭取這份工作,但沒有成功。
pitch當動詞,也很好用。
★ The salesman stood at the door, pitching his products.
推銷員站在門口,極力推銷他的產品。
★ I'd like to pitch you a couple of my ideas, if you don't mind.
你不介意的話,我想向你介紹我的幾個想法。
2、Let's pitch in.
(錯)我們去投球吧!
(對)大家都來吧!/動手開幹吧!